Ready to raise the bar on your business knowledge? These Top 10 Customer Service and Branding books will elevate your standards on how to build your business.
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Top 10 Customer Service and Branding Books
Delivering Happiness A Path to Profits Passion and Purpose
Tony Hsieh, founder of Zappos, delivers a page turning journey that is a testimony to being relentless. If you have ever contacted Zappos you would know that their customer service is stellar.
Tony’s approach to customer service is to deliver happiness in every contact. Have you heard about the 10 hour call that a Zappos representative had with a customer?
Related: 8 Tips to Master Customer Service & Profit
The 7 Habits of Highly Effective People
This book is one of my top 10 of all books to have on your shelf. Stephen drives home the power of self-reflection. In order to succeed you must know how to adjust to grow.
Build up these habits and practice them daily. There is no doubt that you will succeed in business and life.
Bonus Book – The Legacy Build by Jacqueline Michele Ridley
The Legacy Builder is an encouraging and motivational step-by-step resource that helps readers overcome the fear of starting a business and learn the importance of how to L.E.A.P. (leverage education and prosper).
Jacqueline Michele Ridley provides existing business owners with customer service insight towards maintaining longevity and creating a legacy using successful big business strategies. These 6 strategies will help you take back control of your time and teach you how to eliminate stress. Jacqueline’s ability to break down the Psychology of Customer Service and simplify how to Master Customer Service and Profit sets you up for success with the customer in mind.
Whether you are an entrepreneur, seasoned business owner or part-time hustler dealing with the fear, anxiety, and stress of starting your own business, just know it is a shared emotion and The Legacy Builder will prove to be useful to you as long as you do the work.
Building a Story Brand
Building a brand takes dedication and a specific goal. While building your brand you must remain customer-centric in every stage of development.
Donald Miller is a New York Times bestselling author that will engage you with stories on how to connect with your customers and grow your business.
Value Proposition Design How to Create Products and Services Customers Want (Strategyzer) by Alex Osterwalder, Yves Pigneur, Greg Bernarda and Alan Smith
Do you know what a Value Proposition is? It is making your business attractive to your customers. How will your product or service add value to your customer’s life?
The Toyota Way
These 14 principles will explain why Toyota is known for consistently producing top quality and reliable cars.
No matter what industry you are in this book will show you how to improve your business processes.
Check it out!
What Great Brands Do
Build a world-class brand! Denise worked as a consultant with top brands such as Burger King and Sony. She reveals the strategies used by the world’s best brands.
Enhance your brand identity and watch your profit margins soar after reading and implementing the brand-as-business strategy.
The Starbucks Experience
Who hasn’t heard of Starbucks? They came on the scene in 1992 and blew through the competition with their unique value proposition.
They personalized ordering home-brewed,specialty blends of deliciousness. Each Starbucks customer receives personal treatment.
Joseph give you an inside view of the strategies used in connecting with the customer.
The Amazement Revolution
Shep has it figured out…You must amaze the customer as well as your employees.
He is a New York Times author and Wall Street Journal bestseller and Shep walks you through 7 strategies to retain customers and employee loyalty.
Chief Customer Officer 2 0 How to Build Your Customer-Driven Growth Engine by Jeanne Bliss
The customer experience must exude through every aspect of your product and service. Building your brand and business to be customer-focused is a necessity.
The leadership of your business must all be on the same page regarding the importance of a customer-focused ran business. Grab this book and get focused!
The Nordstrom Way
The customer experience has become a popular term within businesses. It involves knowing your customers, what they want and then delivering. Nordstrom is top-notch in customer service and set the standards in retail.
Learn the tools and secrets behind their customer-driven website and multi-channel form of communication.
There you have it! I hope you enjoy reading these great books.
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Jacqueline Michele Ridley is a board-certified problem solver (aka board-certified Lean Six Sigma Green Belt), Customer Alignment Strategist (aka Customer Service Expert) and workflow strategist with over 25 years of experience in Customer Operations and Quality Improvements in multi-million-dollar businesses.
For information, visit JacquelineMichele.com
Follow on Instagram: _jacquelinemichele and ridleyandridleyconsulting
